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Whether it's a family gathering, summer vacation or baby's
first steps, Canon's new line up of entry- and mid-level
Canon Mini DV camcorders make precious memories easy to capture
and easy to view. Available in March with estimated selling
prices ranging from $549* — $699*, Canon's new Mini
DV megapixel camcorders — the Elura 80, Elura 85
and the Elura 90 - make it simple to capture both brilliant
video and photos. Canon's new entry-level ZR100, ZR200 and
ZR300 models keep quality video recording affordable and
will be available in February for estimated selling prices
from $349* — $499*.
With Canon camcorders, consumers can easily access their
home movies from a PC or TV. Canon now offers high resolution
16:9 Widescreen shooting mode in its new Mini DV camcorder
line up, so consumers can capture native high-resolution
16:9 home videos and watch them on their widescreen televisions.
Additionally, Canon features complementary operation with
both Windows XP and Macintosh OS X operating systems, which,
a using IEEE 1394 cable, allows people to easily connect
and download their home movies onto a PC for viewing or editing.
According to The NPD Group, the Mini DV format accounts for
nearly 55 percent of the total camcorder market**. Today's
camcorder market is about 75 percent digital and 25 percent
analog.
"Consumers are looking for a high quality, cost effective
camcorder that allows them to easily transfer their video
to a computer for editing or watch their footage on television," said
Yukiaki Hashimoto, senior vice president and general manager
of the consumer-imaging group at Canon U.S.A. "As consumers
move to new home theater systems, including 16:9 widescreen
TVs, Canon wants them to know that there is a difference
in camcorder brands. If they own, or are planning to buy
a widescreen TV, they should consider a camcorder that captures
their memories at the width of their TV."
Canon's new 'two-in-one' Elura 90, Elura 85 and Elura 80
camcorders offer consumers the ability to capture Mini DV
digital video and quality megapixel photos for estimated
selling prices of $699*, $599* and $549*, respectively. These
compact video cameras put the power of a movie studio in
the palm of a hand with such features as Canon's DV Photo
Plus technology, Genuine Canon Optics and high-resolution
16:9 Widescreen Shooting mode.
Canon's DV Photo Plus technology combines Canon's core imaging
essentials, creating video, still pictures and prints of
superior clarity, color and brilliance. DV Photo Plus is
the integration of Canon's world-renowned optics and the
company's exclusive DIGIC DV image processor, a 1.33 megapixel
CCD image sensor and the Print-And-Share feature that speeds
still image transfer from Canon camcorders to computer or
printer.
Canon's latest generation of Elura camcorders now feature
an LCD backlight and easy-to-find backlight button on the
side of the camcorder, which improves visibility on sunny
days. All three models now feature high-resolution 16:9 Widescreen
formatted mode and an easy-to-find Widescreen mode button
on the side panel. The camcorders now offer a new icon for
Full Auto mode, which has changed from a green square on
previous models, to now Easy.
The Elura models reflect Canon's 70 year history as a camera
company by incorporating features found on cameras, such
as selectable focus points, auto exposure bracketing and
a continuous shooting mode, which is great for shooting action.
The Elura 85 and Elura 90 camcorders now include a built
in flash to ensure excellent quality photos.
Canon has increased the zoom capacity on all three models,
compared to their predecessors. The Elura 80 and Elura 85
models now feature 18x optical zoom lenses. Stepping up to
the Elura 85 model, users gain a microphone terminal and
Super Night Mode. The Elura 90 camcorder features a 20x zoom,
and a built in mini video light. It also comes equipped with
a wide attachment.
The Elura camcorders will come equipped with a wireless remote
control; compact power adaptor; USB cable; stereo/video cable;
a shoulder strap; NB-2LH Battery; eight-megabyte SD Memory
Card and DV Solutions Disk.
Canon's ZR300, ZR200 and ZR100 camcorders are easy enough
for any beginner to use anytime, anywhere and for any occasion
and simple enough to turn memorable moments into family heirloom
video.
Focused on creating a series of truly consumer-friendly Mini
DV camcorders, Canon has added an array of new features to
the ZR line that help to make the first-time user's experience
as fun and easy as possible, including a new streamlined
design that is slimmer, more compact and lighter than previous
ZR camcorders. The camcorders now offer a new icon for Full
Auto mode, which has changed from a green square on previous
models, to now Easy. Additionally, Canon has now added the
high-resolution 16:9 Widescreen feature to the ZR camcorder
line.
Canon's new ZR100 (estimated selling price of $349*) and
ZR200 (estimated selling price of $399*), camcorders now
feature 20x optical zoom lenses. By stepping up from the
ZR100 to the ZR200 model the consumer gains an SD card slot,
XGA photo recording capability, PictBridge compatibility
and selectable focusing points. By stepping up further to
the new ZR300 camcorder (estimated selling price of $499*),
consumers will gain a 22x optical zoom, a wide converter
and features the Super Night Mode.
The ZR camcorders will come equipped with a compact power
adaptor; stereo/video cable; NB-2LH Battery. The ZR 200 and
ZR300 models will also come with a remote control, USB cable,
and DV Solutions Disk. The ZR 300 camcorder comes with an
eight-megabyte SD Memory Card and a 0.7x wide-angle lens
attachment.
Each of the new Elura and ZR camcorders are PictBridge compatible,
facilitating direct printing with Canon's CP330 and CP220
dye-sub card photo printers, Selphy SD700 photo printer,
Canon PIXMA branded inkjet photo printers and photo all-in-one's
and any PictBridge compatible printer.
Canon's DV Messenger2 software (Windows XP only), which allows
Canon camcorders to be used for Internet Video Chat through
IEEE 1394 and using Windows XP's Windows Messenger program,
can be downloaded free of charge from Canon's website, www.canondv.com.
The DV Messenger2 software also facilitates sharing of video
clips, transfer of digital photos and even control of the
other person's camcorder (only with their permission, of
course).
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Daniel Del Aqua is a contributing
author to www.digital-camcorders-reviews.net. A guide
that offers reviews, ratings & info on where to find
the best mini dvd camcorders, Handycam video cameras,
batteries & accessories.
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